A bit about me.
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I spent 14 years in advertising, working at some of the best agencies as a creative, then as a creative director, before finding my lifetime brief - to inspire kids into the outdoors.
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Since then I have explored lost rivers in the Amazon, drawn the world's coldest portrait, given the RGS Children's lecture, and created a world of adventure that has inspired kids around the world... and given me purpose.
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But I still love ideas. 
I love coming up with them.
I love growing them into reality.
I love the people you meet in the process.
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I'm an optimist.
And a problem solver.​
A nice combination to make good things happen.
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